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 A Standard Business Gift Catalogue

1. Desk Accessories - coasters, mouse mats, advertising rulers, scale rulers, paperclips, memo holders, paper blocks, pads and post-it notes.

2. Timepieces & Electronics - watches galore but mainly from the cheap end of the market although the watches from Swiss Army are anything but cheap and are obviously a quality product. Clocks are electronic desk clocks with lots of features including weather forecasts, alarm, date and temperature.

The electronic part of the title is covered by a selection of calculators, radios and MP3 players.

3. Executive Selection - here is where catalogue publishers always struggle to find the right products. Often their idea of a corporate executive gift is a touch ambitious. There is nothing of note in the catalogue on my desk save the Swiss Army products, Waterman, Cross and Rotring pens.

4. Computer Accessories - is a much more interesting section with many USB based products such as flash drives, hub pads, laser pointers, mobile phone chargers and a selection of optical mice.

5. Writing Instruments - pens and pencils to the rest of us! Whatever the definition, you can spend an awful lot of money or be a real cheapskate in this section. In fact, anything from Cross and Mont Blanc in the three and four figures down to golf style pencils for a few pennies as well as inexpensive crayons, highlighters and erasers.

6. Conferences & Exhibitions - just about every conceivable variation on the bag and carrier theme with a wide selection of portfolios, zipped cases and folders. Materials include everything from luxury leather to PVC suitable for any kind of conference handout.

There are numerous identity badges (metal badges, window badges, conference name badges, ID badges, lanyards) as well as bottled water and promotional drink cans.

7. Calendars & Diaries - a handsome choice of corporate pocket diaries, desk diaries and personal organizers in an assortment of bindings.

Promotional calendars live in a world of their own with illustrations of animals, scenic views, females and company products.

8. Advertizing Giveaways - a selection of cheap and cheerful advertizing giveaways running from badges to yo-yos. Seen by some as unmitigated tat there is enough worthwhile stuff here to run different sales, advertizing and marketing programs every day of the year without repetition.

Perennial favorites include confectionery, key fobs, button badges, soft toys, puzzles, stickers, balloons, ice scrapers, stress balls, logo-bugs; actually, a treasure chest of low-cost advertizing giveaways.

9. Lifestyle - a surprisingly large section with binoculars, drinks bottles, promotional cameras, hampers and so on.

There is an amazing collection of Swiss Army pen knives and the ever popular Mag-Lites. Travel drinking bottles and insulated travel mugs are plentiful with cooler bags, hampers and glove box atlases completing this section.

10. Crystal & China - an expansive section with anything from an earthenware mug to some heavyweight crystal from Wedgwood and Dartington - enough here for corporate executive promotional gifts. Lead crystal paperweights, flat glass paperweights and presentation crystal add to the overall class and quality.

11. Umbrellas - not just a fashion accessory or something to keep the rain off because there is a huge market for corporate, promotional, sports and advertising umbrellas. Additionally, there are briefcase telescopic umbrellas and garden parasols.

12. Golf - almost any product is branded and used as a Gift & Promotional Binoculars . Golf balls, tees, caps, markers, penknives, golf bags, towels, tee shirts, polo shirts, umbrellas, scorecards, pencils, china and crystal are all served up as promotional items for the company golf day.

13. Clothing & Headgear - anyone used to flat caps and trilby hats as headgear will be bemused by the twenty pages that cover promotional clothing & headgear. There is a huge choice of baseball style caps, bobble hats and beanie hats along with various fashion hats. Clothing has an infinite variety of tee shirts, polo shirts, sweat shirts, jumpers, fleeces, body warmers and "hoodies" along with office shirts, slacks, blouses and skirts and work jackets and boiler suits.

14. Bags & Cases - this section expands every year with laptop cases, pilot cases, shoulder bags. Tote bags, brief cases, rucksacks and the like as well as the modern shopping bag in some eye-catching pattern and colors.

Key words:   Gift & Promotional Binoculars , Promotional Binoculars
Read more: http://www.nbbinoculars.com/blog/

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